There is much written about the plight of symphony
orchestras in the current economy. I too
have added my perspective in an earlier article. Many commentators say that a new business
model is needed in order for symphony orchestras to survive but rarely do they
provide guidance, other than to criticize the disparity between the average
musician's salary and the salary paid to the orchestra's chief
administrator. And to say that symphonic
music is an anachronism that belongs in a museum does not address the
issue either. In response to the paucity
of ideas about a new business model, I have developed the following suggestions
to help the financial health of many orchestras:
1. The number of
guest artists should be reduced while at the same time requiring that an
orchestra's principal players to present
at least one solo performance in a season.
Maybe this won't work for all principals given the repertory, but it
will work for most.
2. A Music Director
should be required to conduct the vast majority of concerts. I suggest 85% being a good target. The cost of bringing in guest conductors
probably does not justify itself, particularly when it likely doesn't matter to
patrons.
3. The number of
concerts per weekend should be reduced.
Downsizing, for example, from three to two might result in a higher
percentage in seats being occupied in the two remaining concerts. This is related to my discussion about
musician salaries in point six below.
4. Someone wanting a
program for a concert should have to pay for it. Otherwise, the name of each piece being played
can be projected onto an overhead screen.
One rarely gets a free program in Europe. If an orchestra wants to continue to provide
a free program, then it should be a simple publication. This may result in a loss of some advertising
revenue, but it's likely that advertisers will still want access to the
patrons, who are usually in a higher than average income demographic.
5. Program a chamber
orchestra-sized concert every month. How
this will save money related to musician compensation proposal.
6. My compensation
plan is rather simple. An orchestra's principal players will still be salaried,
but will receive, say, a 20% pay
reduction from their current pay level.
For each solo or concerto performance performed, each principal would
receive a 10% bonus over his/her base salary. All other musicians will be paid a
base salary that will be guaranteed no matter how many concerts they
perform. This base would include fringe
benefits, such as health insurance and retirement. The base would be significantly less than
what the players currently receive in salary.
On top of this, the musicians would be paid hourly for rehearsals,
performances, and travel.
7. When a concert requires
a chamber-sized ensemble, those who do not perform will not be paid. Musicians would bid to perform in these
concerts. Those who bid the lowest hourly rate would be
invited to play. If all bids are the
same, the positions would be filled in seniority order (from highest to lowest),
where seniority would be determined within each section. This would put pressure on those with less seniority
to underbid their more senior colleagues.
If management does not receive enough bids to staff appropriately, it
would assign musicians to play in seniority order (highest to lowest) at the lowest
rate previously bid. This bidding system
would encourage low bidding and provide an opportunity for those with lower
seniority to perform with the smaller ensembles.
Income should be based upon actual rehearsal, performing,
and traveling hours. This increases the
risk to the musician's income, but incentivizes them to help keep costs low for
the overall health of the orchestra. It
also guarantees that the musician's will have highly valued fringe benefits and
a guaranteed base salary.
This model is a break from tradition, but unless we find a
way to address the high cost of major symphony orchestras, we may only a few
survivors.
Discuss amongst yourselves.
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